SITUATION
A $14 billion food company with over 50,000 employees knows food innovation. But when the pandemic hit, they needed a way to innovate beyond products.
OPPORTUNITY
We led a B2B Beyond Products workshop with executives to rethink the problems that their national restaurant chains were experiencing.
SOLUTION
In just hours, they revisited their customer journey, identified non-product friction points, and ideated new ways to delight customers beyond product innovation.
CONTACT US TO LEARN MORE